Friday, September 5, 2008

Create Demand for Your Products and Services

We all want to create more of a demand for our higher priced products and services. You may even feel like it's a hard sell to get a customer or client to upgrade and spend more money.

But what if the demand started with the customer instead of in the sales department?

My friends at iContact do a great job at this. Check out this chart that you can find if you want to upgrade your account...

At iContact you are charged more for each contact you have on your list. This chart really makes you strive to build that list, even though it costs more each month to do so.

Why remain clever or sharp when you can be brilliant, advanced or even a genius?

How can you build customer demand into your products and services? Let them do the selling and you may not have to.

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