He made it known all of the MBAs and other certifications he's received over the years from some very prestigious organizations and schools. I find this very interesting for a number of reasons.
- Your certifications and degrees are features and I don't care (I need benefits)
- Your certifications also don't mean anything to me, so again, I don't care
A personal fitness trainer should help me lose weight or make me look like the guy in a magazine. That's the bottom line. I don't care about your certifications or the school you attended.
No, the vendor I just met with did not sway me with his certifications and degrees. They are meaningless to me unless he can back it up with results.
Don't let a lack of certification slow you down in business. Get the training you need and then some experience, but don't rely on a piece of paper to prove competency because it won't.